With Atmel"s High-Performance, Low-Power Atmel | SMART and AVR MCUs, TomTom Users Can Enjoy Longer Battery Life and Robust Capacitive Touch Buttons for Sporting Convenience SAN JOSE, CA, November 5, 2015-Atmel® Corporation (NASDAQ: ATML), a leader in microcontroller (MCU) and touch technology solutions, announced today that the TomTom Spark GPS fitness watch includes the Atmel | SMART ARM® Cortex® M7-based MCU (http://www.atmel.com/technologies/cpu_core/arm/cortex-m7.aspx)and the tinyAVR44A MCU (http://www.atmel.com/products/microcontrollers/avr/tinyavr.aspx). TomTom Spark also uses Atmel's QTouch library software (http://www.atmel.com/tools/qtouchstudio4_3_1.aspx) to control the touch interface in the 8-bit tinyAVR MCU. The combination of these ultra-low-power MCUs extends the battery life of the TomTom Spark to up to 10 hours in GPS mode. "We are thrilled that TomTom has selected our ultra-low-power ARM- and AVR-based MCUs to power the main processing unit and touch interface," said Alfredo Vadillo, Vice President of ARM-based MCUs, Atmel Corporation. "We look forward to supporting this project and to collaborating on future designs." For more information about the TomTom Spark GPS Fitness Watch, please visit: www.tomtom.com/fitness (http://www.tomtom.com/en_gb/sports/fitness-watches/) More Information Atmel | SMART MCUs: http://www.atmel.com/products/microcontrollers/arm/default.aspx Atmel AVR MCUs: http://www.atmel.com/products/microcontrollers/avr/default.aspx Atmel YouTube Channel: www.atmel.com/youtube Embedded Design Blog: www.atmelcorporation.wordpress.com Twitter: www.atmel.com/twitter LinkedIn: www.atmel.com/linkedin Facebook: www.atmel.com/facebook